The Company

With extreme high-quality, transparency and creativity, CHARIS has innovated in the concept of perfumes, cosmetics and hair treatment. In line with the highest technology standards recognized in developed countries, and in conjunction with its partners, CHARIS conducts research and studies focusing on the specific needs of Brazilians reality. With innovative products, CHARIS has been proving its quality and excellence in Brazilian-made products. Headquartered in Águas de Lindóia, in the state of São Paulo, Brazil, CHARIS has a nationwide presence, providing the retail market with a wide range of products developed with professional technology.


To continue being a leading company in the Brazilian market focused on the manufacturing and sale of cosmetics developed with high technology and immediate results.


Innovate, promote and enhance the care of the beauty of all people, ensuring access to a glamorous, exclusive and delicate sophistication.


• Customers satisfaction;
• Christian ethics in business and relationships;
• Innovation and quality, respecting the ecosystem;
• Excellence in products and services;
• Respect differences;
• Maintain our commitment to dynamic partnerships and results;
• Dedication and constant work.